Printing on an envelope can be a powerful marketing tool. Used correctly, envelopes can provide much more than a cover sheet for your letters or serve as more than just storage vehicles for documents and letters. Envelopes can be part of your marketing message- Acting as a teaser that drives potential clients to read your marketing message. If you’re looking create custom envelopes, here are some useful tips:
- Use color to capture attention. Bright, vivid color envelopes can make your mailing stand out from the rest.
- Change the style of the usual triangular flap to a rectangle with a button on the top. You don’t need to use a real button. Print it on the flap for an unexpected little surprise.
- Use a unique paper texture for the envelope such as wove, linen or coated. It has the advantage of being visually appealing and arouses curiosity.
- If you print a corporate tagline on the envelope, keep it short. Don’t clutter the piece, keep it classy. You’ve only got a brief instance to catch their attention, so make sure your most essential message is clear.
Want to try adding custom envelopes to your marketing campaign? Visit Precision Envelope today and get free shipping on your custom envelope order! Just use the code “FREESHIP” at checkout.